As of April 22, 2025, the average annual salary for a Public Relations Specialist II in the United Kingdom is £42,831, with an hourly rate of £21, according to Salary.com Global Salary IQ data. The average salary ranges from £36,227 to £51,381, influenced by factors like location, education, experience, and more.

Global Market Data
25TH   £36,227
50TH(Median)   £42,831
75TH   £51,381
Public Relations Specialist II Salaries by Percentile
Percentile Salary Location Last Updated
25th Percentile Public Relations Specialist II Salary £36,227 United Kingdom April 22, 2025
50th Percentile Public Relations Specialist II Salary £42,831 United Kingdom April 22, 2025
75th Percentile Public Relations Specialist II Salary £51,381 United Kingdom April 22, 2025

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How Much Does a Public Relations Specialist II Make by Hour, Week, Month, and Year?

Last Updated on April 22, 2025

Salary.com provides you with accurate and diversified Public Relations Specialist II salary data based on specialized databases to help you get a fairer salary. The average annual pay for a Public Relations Specialist II is about £42,831 a year, this translates to an approximate hourly rate of £21, a monthly salary of about £3,569, and a weekly pay of around £824. Click the switch button below to see more details about Public Relations Specialist II hourly pay, weekly pay, monthly pay, and so on.

How Much Do Public Relations Specialist IIs Earn at Different Levels in 2025?

A Public Relations Specialist II's salary varies significantly based on experience level. Entry typically earn £38,001 - £41,845, while Intermediate make £38,297 - £42,141, Senior earn £40,860 - £45,000, Specialist earn £43,724 - £48,701, Expert can reach £44,107 - £49,084 or more, depending on the company and location.

Levels Salary
Entry Level Public Relations Specialist II £40,663
Intermediate Level Public Relations Specialist II £40,860
Senior Level Public Relations Specialist II £43,469
Specialist Level Public Relations Specialist II £47,042
Expert Level Public Relations Specialist II £47,297
£40,663 0 yr
£40,860 < 2 yrs
£43,469 2-4 yrs
£47,042 5-8 yrs
£47,297 > 8 yrs
Entry Level 5%
Intermediate Level 5%
Senior Level 1%
Specialist Level 10%
Expert Level 10%
View as Table
View as Graph
Last Updated on April 22, 2025

Skills to Boost a Public Relations Specialist II Salary

Mastering key skills can significantly increase your earning potential as a Public Relations Specialist II. According to Salary.com's Real-time Job Posting Data, expertise in Customer Service can lead to a 6% salary raise, while strong Media Relations skills boost pay by a 2%. Even Marketing Research can result in a 1% salary increase.

Skill Library evaluates talent skills across five levels, supported by 5-10 behavior indicators, delivering precise insights for data-driven hiring decisions.
Customer Service
Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
Media Relations
Media Relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. Typically, this means coordinating directly with the people responsible for producing the news and features in the mass media. The goal of media relations is to maximize positive coverage in the mass media without paying for it directly through advertising. Many people use the terms public relations and media relations interchangeably; however, doing so is incorrect. Media relations refer to the relationship that a company or organization develops with journalists, while public relations extend that relationship beyond the media to the general public. It is possible for communication between the media and the organization to be initiated by either side. However dealing with the media presents unique challenges in that the news media cannot be controlled — they have ultimate control over whether stories pitched to them are of interest to their audiences. Because of this fact, ongoing relationships between an organization and the news media are vital. One way to ensure a positive working relationship with media personnel is to become deeply familiar with their "beats" and areas of interests. Media relations and public relations practitioners should read as many magazines, journals, newspapers, and blogs as possible, as they relate to one's practice.
Marketing Research
Marketing research is "the process or set of processes that links the producers, customers, and end users to the marketer through information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the method for collecting information, manages and implements the data collection process, analyzes the results, and communicates the findings and their implications." It is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal of marketing research is to identify and assess how changing elements of the marketing mix impacts customer behavior. The term is commonly interchanged with market research; however, expert practitioners may wish to draw a distinction, in that market research is concerned specifically with markets, while marketing research is concerned specifically about marketing processes.
More Skills...
Based on recent job listings, in-demand skills in the Public Relations Specialist II field include Customer Service (6%), Media Relations (2%), and Marketing Research (1%). These skills reflect current market needs.
Skills Salary Demand
Skill & Salary Demand
Customer Service £45,401
Customer Service
£45,401
6%
Media Relations £43,688
Media Relations
£43,688
2%
Marketing Research £43,259
Marketing Research
£43,259
1%
Customer Service
1.57%
Media Relations
2.68%
Marketing Research
27.06%

What are the Highest Paying Cities in the United Kingdom for Public Relations Specialist II?

The top 3 highest-paying cities in the United Kingdom for Public Relations Specialist II are London, Brighton and Hove, and Manchester. In London, the average salary is £46,257 per year, while Brighton and Hove offers £43,149, and Manchester pays around £41,056 annually.

Which Job Pays More: Public Relations Specialist I or Public Relations Specialist II?

As of April 22, 2025 , a Public Relations Specialist I makes less than a Public Relations Specialist II. A Public Relations Specialist I earns an average annual salary of £37,177. And a Public Relations Specialist II earns an average annual salary of £42,831.

Job Title Salary Range in GBP
Public Relations Specialist I
£30,583
£43,368
Public Relations Specialist III
£41,800
£59,351
Public Relations Specialist IV
£49,087
£68,589
Entry Public Relations Specialist
£30,716
£45,755

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